New Brand and Website for Leading North East Kitchen Designer

The ten-year old company, which offers contemporary and traditional kitchens, bespoke bedrooms and bathrooms, saw an opportunity in the marketplace when leading brands were closing their doors. Company owner, Wilson Drummond, seized the moment to create more prominent marketing materials including a new brand and website so that he could raise the profile of the business and increase market-share.

"Even in the current economic climate, we are seeing a steady stream of people that are investing in their property, be it a kitchen, bedroom or bathroom and want the best quality and service. This is the right time to make ourselves more visible and an opportunity to tell more people about what we do", said Wilson.

The distinctive new logo which represents the vision the company has, was captured by chance by company owner Wilson Drummond, of his son's eye on a recent trip to California. Wilson wanted a fresh look for the business with clean lines and a classic yet contemporary colour palette. Tees Valley based agency Calm Asylum were commissioned to develop the brand and website which launched on May 16th.

Wilson Drummond, which has offices and a workshop at Thornaby-on-Tees, plans to use the website as an online showroom to appeal to a broader customer base and cover a wider area. People will be able to browse product ranges in each of the categories; classic, contemporary and traditional, as well as extras.